Cafeteria Man
The Video Project

Cafeteria Man

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A candid look at what it takes to reform unhealthy school lunch programs and provide nutritious, tasty meals to our nation


The USDA estimates 32 million school kids consume up to 50% of their calories at school, contributing to the obesity epidemic among young people. What does it take to reform school lunch programs, especially in larger school districts, and provide healthful, tasty meals to our nation’s kids?

Cafeteria Man takes a candid look at Tony Geraci’s sweeping, tenacious efforts to kick start school lunch reform in Baltimore’s schools, a large urban district that serves 83,000 students. As the newly hired Food and Nutrition Director of the city’s public school district, Geraci hatches an ambitious, multi-faceted plan to feed students healthy, locally-sourced meals, teach them nutritional awareness, and offer them training and vocational opportunities in the world of food. His bold vision includes a 33-acre teaching farm, school vegetable gardens, student-designed meals, and meatless Monday’s.

Cafeteria Man follows Geraci for two years as he partners with a dedicated group of parents and students to overhaul a long-established, dysfunctional lunch program and battle the entrenched bureaucracy behind it. The film profiles Baltimore’s experience as it becomes recognized as part a burgeoning national movement, and includes appearances by food author Michael Pollan, First Lady Michelle Obama, and Assistant White House Chef Sam Kass.

Featuring the voices and images of students, parents, administrators, teachers and farmers, the film vividly documents this hopeful story, as well as honestly portraying the challenges. It makes clear that successfully transforming school lunch programs is not easy, and ultimately requires sustained efforts by a broad coalition acting on behalf of students.

Running Time: 65 minutes
Grades 9-Adult
Scene Selection • Closed Captioned

Now with extended clip from Tony Geraci's work in Memphis!

A Film by Richard Chisolm, Sheila Kinkade, & David Grossbach

Special Prize, CINEMAMBIENTE Festival, Torino, Italy
CINE Golden Eagle Award

Official Selection
Rio Summit GoodPlanet Film Festival
AFI/Discovery Channel Silverdocs Documentary Festival
Hot Springs Documentary Film Festival
Chesapeake Film Festival
Maryland Film Festival
New Orleans Patois Int’l Human Rights Film Festival
Council on Foundations Film & Video Festival 2012